You Inc, Entrepreneur, Homepreneur, Globalpreneur & Infopreneur
Oftentimes, marketers focus heavily on Google when vying for traffic.
For instance, I'm willing to bet your SEO meetings revolve largely around the topic of Google, with questions like, "How's our organic search?" "How can we capture page one on Google?" "How can we write the winning featured snippet?"
During these discussions, I assume none of your coworkers say, "Okay, let's pivot now. How can we capture Bing traffic?"