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Praveenraj's Blog (19)

How to use SEO on your networks

A social network, whatever it may be, has thousands of potential leads. When we apply SEO techniques , it increases the chances that it will capture more customers interested in the service offered. After understanding which audience to reach, it is necessary to go after terms that are searched frequently and with great volume, and then associate these terms with the product (or service) advertised on the social network.

Another tip that can contribute a lot to people's engagement and…


Added by praveenraj on May 17, 2021 at 3:18am — 1 Comment

What is the semantic core?

Organic search is the most effective source of traffic. You don't need to reinvent the wheel to use it and make the site visible to Yandex and Google visitors. It is enough to define what your audience is interested in and how they seek information. This task is solved by building a semantic core.

The semantic core is a set of words and phrases that reflect the subject matter and structure of the site. Semantics is a branch of linguistics that studies the semantic content of language…


Added by praveenraj on April 20, 2021 at 11:30am — 1 Comment

Online English test: are they really reliable?

Imagine the following situation: Mariana works as a hotel chain manager. Due to an event, her company closed a partnership with a North American company and she needs to prove her fluency in the language, demonstrating to know a lot about the specific terms related to the hospitality area.

Therefore, her superior immediately asked her to display some type of certification or more formal document for the purpose of attesting to her knowledge.

Upon arriving home, Mariana searched…


Added by praveenraj on April 12, 2021 at 6:00am — 1 Comment

No adaptation for mobile devices

Google wants website owners to focus on building a mobile site first and then adding other features for devices like tablets and computers. The reason for this is that many resourcesdon't work well enough on smartphone screens (they have inconvenient navigation, take a long time to load, etc.), and about 60% of the time users browse pages from mobile devices.

We also remind that in March 2021 Google intends to finally switch to mobile index and encourages publishers to prepare in…


Added by praveenraj on March 4, 2021 at 4:18am — 1 Comment

Examples of B2C and B2B audiences

In order to better understand the definition of the target audience, let's take a few examples. Let's say that a bicycle brand is launching a new line focused on trails. She could say that the target audience is people from 20 to 40 years old who like trails. Simple, right?

However, this simplification can hinder the brand: the target is very broad, and the brand will reach many people who will not be interested in the product. So, it is worth specifying:…


Added by praveenraj on December 23, 2020 at 5:16am — 1 Comment

Optimizing the site for voice search

The share of requests made by voice is growing every year. This is not surprising, because this search method has many advantages: it saves time, frees hands, and allows the user to perform multiple tasks at the same time. Voice search is mostly used on mobile devices. And, in turn, the annual growth of mobile traffic allows us to talk about a new direction in search engine optimization - Voice Search SEO.

We have written in detail about how to optimize your site for voice search in…


Added by praveenraj on December 23, 2020 at 3:31am — 1 Comment

SEO practices for website or blog

Before you leave writing content and researching keywords, you need to “fix the house” so that the pages of the website or blog can be identified and indexed by Google. This is the first step for Google to start ranking its pages. 

Prioritize content in HTML format and avoid Flash, which is not read by Google's…


Added by praveenraj on September 30, 2020 at 8:58am — No Comments

Online ads generate paid traffic

In Google Search, online advertising is broken down above organic search results. And the main objective of investment in advertising (Ads) is to generate paid traffic to increase sales in the short term.

And for that, it is necessary to use tools like Google Ads, for example, that allow you to create ads on the largest search engine in the world. Or Bing Ads, Yahoo Ads, among others.

Remember that sponsored link campaigns are based on buying keywords. And there are still…


Added by praveenraj on March 20, 2020 at 12:17pm — 1 Comment

The revival of storytelling

I do not like this name, but it’s accepted in the circles of marketers. In fact, stories from life.

“I walked along the street for myself, there was no sign of trouble, my snow-white coat fluttered in the wind, but then I tripped and fell in the same place onto the product of the FalinvestImitator company. Before that, I did not know what pleasure was, I did not understand that true pleasure can exist in life, but now I know it for sure. No words will help to express how I felt, but…


Added by praveenraj on March 10, 2020 at 11:23am — 1 Comment

SEO Trends for 2020

Another year is coming, we are entering the golden twenties. Although not everyone has woken up from post-holiday lethargy, as you know, the SEO industry is not sleeping. Tracking emerging trends is the basis for correct, and more importantly - effective operation. What is the best way to focus your attention and what to focus on in the coming days, weeks and months? We invite you to the article in which you will find the most important SEO trends for 2020, which should be remembered by…


Added by praveenraj on February 28, 2020 at 11:27am — 1 Comment

Content marketing strategy

For a business that provides sophisticated professional services, content marketing is also an opportunity to familiarize the reader with their activities in detail. The target audience does not always understand what this or that service is, and how it will solve their problem. Articles and other materials with accessible information about the company's services will show the level of skill of specialists. In trust form they will talk about the benefits that the client will…


Added by praveenraj on February 23, 2020 at 3:28am — 1 Comment

Pname Com Facebook Orca Error

In this guide, we are going to discuss the most common facebook messenger error and Fix Pname Com Facebook Orca Error with step by step video guide.

There are lots of errors that an Android user might encounter but the worst and the most annoying of these errors is the Pname Com Facebook Orca Error. This error basically means that there are certain anomalies in the integration between the Facebook Messenger app and the phone which are causing the app to malfunction.



Added by praveenraj on February 17, 2020 at 11:33am — 1 Comment

How much does internal content marketing cost ?

Promoting content is possible with a limited budget.

There is a good and proven way - to make friends with telegram channels or other social media, thematic platforms where your target audience spends time.

Invite admins to publish an article from their own blog. Often accommodation is inexpensive, or even cost free. This simple technique is called “sowing content” - the distribution of materials among a loyal target audience.

Now, as promised, we give a detailed action…


Added by praveenraj on February 7, 2020 at 10:00am — 1 Comment

Local SEO Factors

97% of users go online to find local services, and 82% of smartphone users use a search engine when looking for a local business. How do you contact them? With local search engine optimization (SEO) by one of the best local SEO companies in the country. Your Customers Are Looking For Your Business - Let SEO Solutions Help Them Find You.

Get noticed and attract digital marketing leads from a top internet marketing company.

Currently, people are looking for a company like…


Added by praveenraj on January 20, 2020 at 10:31am — 1 Comment

Invest in content production

Investing in content is more important than it may seem. Producing relevant material for your audience is essential and is the basis for a good result with SEO.

If the user found exactly what he was looking for on your site, he will surely come back more often. And how can this search be assertive?

Be clear in the meta description, follow news and trends to determine your agendas, don't wrap the reader up, deliver a quick and effective solution, don't copy content from another…


Added by praveenraj on January 17, 2020 at 10:30am — 1 Comment

Mobile Friendly Test

Google's search algorithm is particularly sensitive to how mobile sites look. Therefore, it is imperative that you use their Mobile-Friendly Test tool, which, in addition to being free, will also give you quick information about how your site is viewed via a smartphone. The tool will give you a positive or negative rating, and below you will see recommendations for optimization, which is most useful in this case.…


Added by praveenraj on December 26, 2019 at 11:00am — 1 Comment

Ultimate Off-Page SEO Techniques

When it comes to visibility of new articles on the internet, the bloggers with little or no exposure to online marketing lagged far behind the others.
In other words we can say that in one set, there were people who are blessed with marketing knowledge and skills. They understood the importance of reaching out and had built good online network and in true sense they were connected to their audience well before they dived into blogging.…

Added by praveenraj on December 17, 2019 at 10:22am — 1 Comment

What is Internet Marketing?

Unlike what many think, Internet Marketing and Digital Marketing are similar but different terms. While Internet Marketing is only online (Internet only), Digital Marketing also includes off-net electronic marketing.…


Added by praveenraj on December 16, 2019 at 11:12am — 1 Comment

When should you choose Canonical vs 301 Redirect?

Duplicate content is a problem any webmaster will face at some point. For Google and other search engines, duplicate content is not initially a negative signal. However, identical and similar content from different URLs can cause confusion and lead to ranking problems.

To avoid duplicate content, you should either take advantage of canonical tags or 301 redirects. Both methods can be very effective when used purposefully. This article will show when to use which…


Added by praveenraj on November 25, 2019 at 3:30am — No Comments

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